BET’s THE NEXT BIG THING Music Competition Series Premieres July 9th
BET Networks’ newest reality music competition series THE NEXT BIG THING, makes its highly-anticipated premiere on July 9 at 10PM / 9PM CT. Judges, also known as “The League”, Dame Dash, Zaytoven and Tina Davis will place 21 up-and-coming R&B and hip-hop artists through a grueling artist development boot camp designed to create bona fide superstars.
“We have reinvented the stale singing competition show for our audience,” explains Dame Dash. Handpicked hip-hop and R&B artists from across the country will compete weekly in survival-of-the-fittest challenges leading to a showdown where A&R executives, Serge Durand, Capitol Records; Erika Coulter, Epic Records; Tuo Clark, Def Jam Records and CEO Ghazi, EMPIRE Records will have the chance to offer a record deal on the spot.
“This has never been done before and absolutely, not on this scale,” adds Executive Producer/Creator and “The League” member Tina Davis. “The finale will change someone’s life.” Nipsey Hussle, Lil Kim, Tamar Braxton and Joe Budden are among the celebrity artists who appear on the show as guest mentors throughout the series’ ten episodes.
Holly Carter, CEO and founder of Relevé Entertainment (“Chad Loves Michelle”, “Victoria Gotti Biopic”, franchise of Preachers Of, Merge Summit) along with showrunner and Executive Producer, Emmy and multi-Grammy winner, Rikki Hughes of Magic Lemonade (Dave Chapelle Equanimity and Hood Adjacent) with Michaline Babich and Sergio Alfaro, co-CEOs of InventTV (“Million Dollar Listing”, “LA Link”) serve as Executive Producers for THE NEXT BIG THING.
THE NEXT BIG THING premieres on BET Networks on July 9 at 10PM / 9PM CT.